The holiday season is here, and as a smart business, you are probably wondering which seasonal items to list on Jumia. Christmas trees? Hampers? Bags of rice? Or even poultry? We’re answering all the questions you might have about listing …
Black Friday is already upon us, but is your content ready? But don’t worry, we have you covered. Here are five (5) sure ways to ensure your products get the right traction this Black Friday. Product Name check: Catch …
Have you ever gotten your product(s) flagged for intellectual property theft or copyright infringement? You should know that Intellectual property (IP) theft is the theft of material that is copyrighted. It includes the theft of trade secrets and trademark violations. …
Have you ever tried to upload a product on Jumia and get a prompt that says you can’t use a particular word on Jumia? Yup, that’s it. Blacklisted! Blacklisted words are words that must never be used on Jumia. In …
Organize Product Names Product names should accurately describe what the product does. One of the easiest ways to create a catchy and accurate product name is to create compound words with its function. For instance, transparent air-filled hemispheres (bubbles) …
PRODUCT DESCRIPTION Product Description is a very important part of product creation. Your product description should be in paragraphs (although it may include key points) and should describe all the important details of the product. It should include the …
PRODUCT HIGHLIGHTS Product highlights are a summary of what the product entails and afford the customer the chance to decide in a few seconds if s/he wants the product or not. Highlights can also help customers clear any grey areas …
A model number is a unique identifying number given to each product made by computer, phones, electronics and appliances manufacturers. Model numbers allow manufacturers to keep track of each device and uniquely identify the exact product and its parts. Model …
Do you know your product’s brand? When creating a product on Jumia, one of the most important elements is the BRAND. A brand name is a form of a unique signature that sets a product or service apart from …
Jumia Mobile week has now been revamped to Jumia Tech week, this year campaign would start on March 23rd, 2020. It’s going to be the biggest Tech sale of the year that would attract a whole lot of prospective …