Ecommerce has evolved, and it’s imperative to understand certain habits will either keep you in business or push you out of business.
As a Seller, you should carefully consider the product description and usage of high definition product images more than any other information that could infringe on the Jumia brand.
Online buyers will keep buying when there is satisfaction.
What is the information that should not be included in your product details?
Phone number – Revealing your phone number to a buyer is unnecessary because we have a team that resolves issues when escalated. It is a priority for us to treat issues that could affect the Jumia brand. Whether at store creation stage or after it’s creation, having your phone number in your product descriptions affect the Jumia brand.
Shop Address – It is vital to understand that you have an online store for a reason – ease, speed and convenience. Why have your physical shop address included? It is online for a reason. Disclosing this infringes on the Jumia brand.
Email Address – Your personal email address is personal, therefore, it plays no significant role because we place huge priority on handling issues that could affect the Jumia brand. Having your email address in your store disrupts that.
Your store could get deleted, penalized and suspended.
However, you can avoid this.
We hope this information helps you tread carefully.