Imagine being welcomed by spare parts and detergents in the “Beverages” aisle of a grocery store? Not a pleasant picture, is it? Well, that’s a result of poor product categorization. Product Categorization, wondering what it is? Not to worry, we’ve …
Dropshipping is an initiative that has opened e-commerce to explore better options to fulfill customer needs. With dropshipping, an online store does not keep its products in a warehouse, however, they are available in stock, only to be delivered to …
Every product is relevant and this starts with its creation because to achieve the end goal which is to generate sales, the right processes must be followed. So, what is product creation? What are the necessary fields to be …
So, we are talking about brands. It is a catchy topic. In the landscape of e-commerce, luxury brands are popular for the best quality items produced and launched into the market both online and offline. Partnering with them propels customer’s …
Technology steers the world and it whirls at a fast pace. The economy has evolved in its processes, how businesses are operated, how people live and the dependence on the internet to provide comfort. E-commerce and physical stores provide …
There is a saying that goes, “Never underestimate the power of visuals”. You can create a brand, tell a story, establish credibility and engage with customers through Images. Research has found that 65 percent of the general population are visual …
A warranty does not have a voice, but they speak. Being a Seller, It is vital that your products have adequate information on warranty details. It provides an avenue of reassuring the customers you’ve always got their back on the …
It seems rather unsettling to discover that your products are not visible or listed on the website because the end goal of every product listed is to make sales. If you are facing these issues or intend to avoid such, …
Regulations are a form of limitations enforced on the operations of a company according to the requirements presented by a regulatory agency. It could also mean a legal rule that covers a particular social or economic activity of a company. …
This post will explain why certain brands are restricted on Jumia, provide the most up-to-date list of known restricted brands and offer tips for how sellers can deal with brand restrictions. Generally speaking, the brand restriction means that sellers will …
Remember in one of our previous topics, we talked about forbidden brands, and how it means they are brands not allowed to be on the website?. If you do, we are glad to know that you are on track. …
Sellers often forget the need for a warranty and its updates on their products. Customers would be skeptical about a product that has no warranty. Why should I purchase this product? What happens after it’s purchase? Why should I trust …
Brands and businesses are centered around providing quality products and services to customers, who do not patronize mainly for the best price, but for the trust in the uniqueness and originality of a brand. It’s a digital world, and …
The Jumia Anniversary Campaign is upon us and we would like our sellers to take note of a few things in order to have amazing content for this event. There are brands that are not to be listed on our …